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Showing posts from July, 2014

Systems and processes in Franchising

As we continue to embark on a learning experience about franchising, I would like to ask you a question: How many franchising companies do you know? They may be a fast-casual restaurant, a pharmacy, a hotel chain, a rental car agency, a flower shop, a barber, an ice cream parlor or so many others you cannot even imagine. Almost 90 industries use the Business Franchising Model in order to grow their network. So now go out and start thinking on the places you visit, the shops and restaurants you go and see if you can figure out which of those are franchising establishments. How can you achieve fast and steady growth and guarantee that it is all done in the same way? The answer is very simple: it is all a system, a series of processes and programs the franchisee has to follow, all very well documented in the different kinds of operational manuals all franchising systems (small or large) have. And the franchisee follows a strict training process that allows the new owner (he or she most